bschick
Bogey Member
Congrats, Nate....well deserved, amazing play all week!
Discover new ways to elevate your game with the updated DGCourseReview app!
It's entirely free and enhanced with features shaped by user feedback to ensure your best experience on the course. (App Store or Google Play)
I wonder how much $$$ Jussi had to fork out for the Coke ad?
The Jomez vids take disc golf viewing to a new level and I love them. however...
Biggest downside to no live coverage:
Hardly anyone wants to talk about the event as it happens. Social media numbers will suffer, which can also entice sponsors. Discussion becomes paltry.
The reason is that sports just aren't fun to watch when you know the outcome. Even though I tried to stay away from any spoilers, someone on Facebook congratulated Nate before the vid came out and I almost didn't even want to watch the final round anymore.
(I remember seeing some of the last live coverage from the USDGC, the cell coverage was spotty and the stream kept freezing. If everyone really misses watching choppy, freezing, sub-720p live video, I don't know what elese to say. We have different standards of watchable content.)
It was fun to watch the final round coverage. It was fun to watch Nate Sexton win -- seems like such a good guy that has figured out how to compete and beat the best. It's not fun reading a bunch of whining about Innova or whatever else you're whining about here. Calm down -- Yay Nate.
Jussi specifically mentioned Coke* last year when addressing the livestream drama and using viewership numbers to attract major sponsors. (When, according to the LyleO, Jussi lied.)
Jussi is controlling the media coverage to accrue social media, live scoring, and post-produced video clicks, to present to potential sponsors outside of disc golf (like Coke!), and the investment for 5,000 live viewers is, to him, not worth it.
This is not really very controversial nor worth anyone ranting about. Jussi just kind of comes off as unlikeable, which I guess makes it easy to disagree with him.
(I remember seeing some of the last live coverage from the USDGC, the cell coverage was spotty and the stream kept freezing. If everyone really misses watching choppy, freezing, sub-720p live video, I don't know what elese to say. We have different standards of watchable content.)
* Sources: https://discgolf.ultiworld.com/2016...ap-jussi-meresmaa-presented-savage-disc-golf/
https://discgolf.ultiworld.com/2016...duced-content-will-not-include-livestreaming/
Because Emporia is an NT and USDGC is a major. But honestly, if there had been live coverage the kavitching would have been less. It feels like it was miss managed. Frankly, that has nothing to do with Innova or DD, its about management and what was said by Jussie.
Please note Jamie, the reason why Innova comes up is because it distinctly feels like live is kaboshed so that the Innova family can keep tighter control over marketing. If Jeremy does the same thing, I'm sure he'll get some grief too.
For the moment that should be set aside. USDGC is a major for a reason. The Innova team put on a hell of a show. The recaps were excellent, as was every element of the gig. Thanks!
Hardly anyone wants to talk about the event as it happens. Social media numbers will suffer, which can also entice sponsors. Discussion becomes paltry.
Y
Second of all, Jussi is taking a ton of heat for things that are group decisions, and even for things he doesn't have anything to do with.
If you put your name out there as the leader, CEO, etc. this will happen. And it should.
Because even if he doesn't have anything to do with it, it's still people under his wing.
No, unfortunately the numbers say otherwise:
- The FB live gets comparable numbers to the DGPT style live broadcasts. We had over 2000 concurrent viewers on Saturday
- FB live this week averaged over 1500 comments per round
- @Spintvdg (shameless plug) Instagram account has engagement over 100k in the past week...and that's the smallest of the 3 IG accounts that posted content at this event.
- Post produced coverage numbers are on track to once again break our 7-day record (we have broken/re-raised that record at every event we've filmed this year)
Our social media engagement:view ratio is phenomenal. The raw viewership may be 10% total of say, eSports, but advertisers and sponsors are looking for engagement more than raw views.
NT vs Major is 100% irrelevant. The big difference between those event tiers is:
- distance (in miles) between other events of that tier
- added cash minimums
Second of all, Jussi is taking a ton of heat for things that are group decisions, and even for things he doesn't have anything to do with.
Am I too heated about this? Maybe so. It's annoying to log on and see all of this misdirected negativity, when at the course it's love, hugs, "how ya doin?"
No, unfortunately, the numbers say otherwise:
Our social media engagement: view ratio is phenomenal. The raw viewership may be 10% total of say, eSports, but advertisers and sponsors are looking for engagement more than raw views.
Are there any others out there who stayed away from looking at scores, discussing on social media, etc because they didn't want the next day viewing experience to be ruined?
I'm glad that the numbers were good and I hope they continue to boom over time. But staying away from spoilers will impact social media/engagement numbers during the event, unless the Facebook live is advertised in a bigger way. (I'm a fairly engaged viewer of this event for 10 years, and didn't know about it.)
Taking ad money from Coke, c'mon man. We play a sport that boasts about getting people outside in nature and trying to be healthier. So many people have taken to disc golf as a fun and simple way to work out and better themselves. Then you jam coke ads down our throat. Hopefully this was just for the USDGC and not for all of Jomez.
No, unfortunately the numbers say otherwise:
- The FB live gets comparable numbers to the DGPT style live broadcasts. We had over 2000 concurrent viewers on Saturday
- FB live this week averaged over 1500 comments per round
- @Spintvdg (shameless plug) Instagram account has engagement over 100k in the past week...and that's the smallest of the 3 IG accounts that posted content at this event.
- Post produced coverage numbers are on track to once again break our 7-day record (we have broken/re-raised that record at every event we've filmed this year)
Our social media engagement:view ratio is phenomenal. The raw viewership may be 10% total of say, eSports, but advertisers and sponsors are looking for engagement more than raw views.
No, unfortunately the numbers say otherwise:
- The FB live gets comparable numbers to the DGPT style live broadcasts. We had over 2000 concurrent viewers on Saturday
- FB live this week averaged over 1500 comments per round
- @Spintvdg (shameless plug) Instagram account has engagement over 100k in the past week...and that's the smallest of the 3 IG accounts that posted content at this event.
- Post produced coverage numbers are on track to once again break our 7-day record (we have broken/re-raised that record at every event we've filmed this year).
Really? Jam ads down our throat? That is a pretty big exaggeration in my opinion. I don't want 2-3 ads after every hole, but I do want to see coverage of tournament rounds & courses I haven't visited, so advertising (in this case) is a "necessary evil".
When I saw the Coke ads, I thought to myself, "more and better coverage is in our immediate future"! Coke is the first (major beverage) to this space, the next step is a competitor... Pepsi. Then the bandwagoners, "If coke & Pepsi are in, there must be opportunity".
And, the whole health angle you're taking is garbage in my opinion... As a percentage, the number of people that do this for health reasons is a small sub-segment of overall participants.
In my opinion, a beer sponsor would probably resonate with the target demographic a little more, but, Coke is a start... And, the ads were Coke Zero Sugar ads by the way... I'm not saying that Coke is a healthy drink or even my drink of choice, but the holes in your "argument" are pretty wide.