1.) to the comparisons of how skateboarding blew up and how we should go about it the same way - Skateboarding is a "sport" that was/is largely done within view of the public - whether it be street skating, or at a skate park, it is done where a majority of society can easily see it happening, and therefore it garners a certain amount of interest. Also, skateboarding is perceived as a "cultural lifestyle," so it affects a broader area of mainstream society for major companies, i.e. clothing, shoes, backpacks, hats, videos, stickers/novelty items, etc. It has more marketing appeal for major companies to be able to profit off said "lifestyle."
Whereas disc golf is largely hidden from public view, doesn't truely reserve the label of "cultural lifestyle," due to its inability to directly affect everyday norms, such as, "what sweet DG shirt/pants/shoes am I going to wear today while NOT DGing?" like skateboarding does. As well as its inability to produce novelty items that are almost guarnteed to sell due to there association with the "sport." (walk into a Zumiez skate shop and look at all the crap items they sell that really have NOTHING to do with actually skateboarding.)
BUT, this can change if we are able to put on events that increase our exposure to more people, such as the Urban Skins events, or to go as far as say, attempting to rent a regular ball golf course and put up a temporary 18 and hold a tourney there where it's easier/more likely to have people follow.
Side-note - My relatives live in Rome, NY where every summer they hold the "World Series of Bocce," which attracts tons of media coverage largely due to the fact that its being played in the middle of a public space where people who don't play have the ability to easily go and watch.